Privacy Policy

Last updated: 15th January 2026

Introduction

bioluxor AS ("we", "our", or "us") is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website bioluxor.world or use our beauty product recommendation systems and related services.

This policy applies to all users of our services and website visitors. By accessing our website or using our services, you acknowledge that you have read and understood this Privacy Policy.

Data Controller Information

The data controller for your personal information is:

Data We Collect

We may collect and process the following types of personal data about you:

Information You Provide Directly

When you interact with our services, we collect data you provide directly to us, including:

  • Contact information (name, email address, phone number)
  • Company or business information
  • Communication preferences
  • Messages and inquiries you send to us
  • Account information for our recommendation systems
  • Customer profile data for beauty recommendations

Information Collected Automatically

When you visit our website, we may automatically collect certain information, including:

  • IP address and location data
  • Browser type and version
  • Device information
  • Pages visited and time spent on our website
  • Referral sources
  • Cookie and tracking technology data

How We Use Your Information

We use your personal data for the following purposes, based on legitimate interests, contractual necessity, or your consent:

Service Provision

  • To provide and maintain our beauty recommendation systems
  • To process and respond to your inquiries
  • To deliver customer support and technical assistance
  • To personalise your experience with our services

Business Operations

  • To improve our services and develop new features
  • To conduct analytics and research
  • To comply with legal obligations
  • To protect our rights and prevent fraud

Marketing and Communications

With your consent, we may use your information to:

  • Send you marketing communications about our services
  • Provide updates about product developments
  • Invite you to events or webinars
  • Share industry insights and best practices

Cookies and Tracking Technologies

We may use cookies and tracking technologies for analytics, advertising, and remarketing purposes, including Google Ads. These technologies help us measure campaign effectiveness, deliver relevant advertisements, and improve our services. You can manage your cookie preferences at any time through our cookie consent banner.

For detailed information about our use of cookies, please see our Cookie Policy.

Legal Basis for Processing

Under GDPR, we process your personal data based on the following legal grounds:

  • Consent: Where you have given clear consent for specific processing activities
  • Contract: Where processing is necessary for performing our services
  • Legitimate Interests: Where we have legitimate business interests that don't override your rights
  • Legal Obligation: Where we must process data to comply with legal requirements

Data Sharing and Disclosure

We do not sell, trade, or rent your personal information to third parties. We may share your information in the following circumstances:

  • Service Providers: With trusted third-party service providers who assist us in operating our business
  • Legal Requirements: When required by law or to protect our rights and safety
  • Business Transfers: In connection with mergers, acquisitions, or asset sales
  • Consent: With your explicit consent for specific purposes

Data Retention

We retain your personal data only for as long as necessary to fulfil the purposes outlined in this Privacy Policy, unless a longer retention period is required or permitted by law. Specific retention periods depend on the type of data and the purpose for which it was collected:

  • Contact information: Retained while you remain a customer or prospect
  • Website analytics data: Typically retained for 26 months
  • Marketing data: Retained until you withdraw consent
  • Legal compliance data: Retained as required by applicable laws

Your Rights

Under GDPR and other applicable data protection laws, you have the following rights regarding your personal data:

  • Right of Access: Request information about the personal data we hold about you
  • Right to Rectification: Request correction of inaccurate or incomplete data
  • Right to Erasure: Request deletion of your personal data in certain circumstances
  • Right to Restrict Processing: Request limitation of how we process your data
  • Right to Data Portability: Request transfer of your data to another service provider
  • Right to Object: Object to processing based on legitimate interests or for marketing purposes
  • Right to Withdraw Consent: Withdraw consent where processing is based on consent

To exercise these rights, please contact us at privacy@synanovae.pro.

Data Security

We implement appropriate technical and organisational security measures to protect your personal data against unauthorised access, alteration, disclosure, or destruction. These measures include:

  • Encryption of data in transit and at rest
  • Regular security assessments and updates
  • Access controls and authentication measures
  • Employee training on data protection
  • Incident response procedures

International Data Transfers

Your personal data may be transferred to and processed in countries outside the European Economic Area (EEA). When we transfer data internationally, we ensure appropriate safeguards are in place, such as:

  • Adequacy decisions by the European Commission
  • Standard Contractual Clauses
  • Binding Corporate Rules
  • Certification schemes and codes of conduct

Children's Privacy

Our services are not directed to individuals under the age of 16. We do not knowingly collect personal information from children under 16. If you are a parent or guardian and believe your child has provided us with personal information, please contact us so we can delete such information.

Changes to This Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or applicable laws. We will notify you of any material changes by posting the updated policy on our website and updating the "Last updated" date. Your continued use of our services after such changes constitutes acceptance of the updated policy.

Contact Information

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

You also have the right to lodge a complaint with the Danish Data Protection Agency (Datatilsynet) if you believe we have not handled your personal data in accordance with applicable laws.